Favorite Part of the Creative Process

I love being challenged. This sounds cheesy, but it's not. Right now, I'm not being challenged, so I'm lazy. Lazy is not good :-)

There are so many parts in the creative process that I like... First off, I love getting enquiries – how cool is it to wake up, check your email, and find a request from the other side of the world? It's so exciting! I also love brainstorming, developing concepts, and it's a really good feeling when the illustration process flows well and suddenly I catch myself thinking "cool, this is my new favorite illustration!".

This year, I've started illustrating and designing for weddings. I ask the couple as many questions as possible, to get a feeling for who they are. Then I start researching inspiration on the internet, and begin in InDesign to write concept ideas. I then switch back and forth between sketching in Painter and/or Illustrator, and writing the concepts in InDesign. This may seem a somewhat awkward way of doing it, but I get inspired that way: when I start writing down my thoughts for the graphic design concepts, images in my head start to form. When I illustrate, I suddenly get inspirations as to how the card could be designed. I'm very thorough, I love giving the best I can, and don't mind going the extra mile – I love looking at an elaborate concept for a client, when I can see that the time I put in it was worth it!

Here is a small glimpse of a 3 page pdf with concept suggestions for a wedding invitation card.